Future proofing your customers

Consumers are looking to deal with businesses they can trust.  Is your business creating a feeling of trust with the customer?  It is a good idea to obtain testimonials, preferably on video, from happy customers and utilise these videos on your website.  Do you conduct customer surveys to discover customers’ likes and dislikes regarding your business?  This might mean you need to fine-tune your business operation. We encourage our clients at Ezi Accounts to communicate with us on an ongoing bases. Please feel free to contact us.

Staff should be encouraged to show passion and enthusiasm when dealing with customers, highlighting your business’ unique selling proposition.  You can encourage loyalty from customers by focusing on providing them with superior service, and by offering specials to regular customers.  A good customer attraction and retention system should make significant contributions to the small business’ cashflow.

Business Forward #53

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